Consistent experiences start long before anyone becomes a TrustYou user, and branding plays quite a significant role in that. Here you will find the guidelines needed to adhere to our branding.
From logos to icons, all variations of our visual identity are documented below, so if it's not here then you can assume it's not an approved version and you should avoid using it.
The logo version that will be used in most cases, as long as the space allows it.
More compact version that is better suited for usage in places with limited space.
Used on our website and mobile app, but also as a profile picture for the company.
Primarily used by our own team in marketing materials like print and apparel.
Most often used for marketing material and some internal communication.
Mostly used with visualizations of our data, like the Meta-Review and other widgets.
TrustYou’s brand colors should always be adhered to. These are the colors that make up our logo and, when used consistently throughout marketing materials and products, help to reinforce our brand:
<aside> 🔶 Note: For our full color palette, please see the Colors section of our Foundation.
</aside>
Roboto and Roboto Slab are our fonts of choice and should be used whenever possible in both print and on the web. In cases where a standard system font is required—such as slide decks made in Powerpoint—Helvetica or Arial can be used in their Regular and Bold variations.
<aside> 🔶 Note: For text style details, please see the Typography section of our Foundation.
</aside>
Use plain text instead of the logo, but use it correctly by adhering to our capitalization format. TrustYou must always have a capital “T” and capital “Y”, and be written as one word. The name may also be written in all capitals when it is within other all capital text (like the headline of this text block).